West Coast Project• KITH x Asics•Venice Beach, Los Angeles
Bang^3, Pop-Up, 2015
Role : Designer
The goal of this temporary retail space was to represent KITH's Atlantic/Pacific theme as a dual-spatial experience. We started by using the main colors, Atlantic-navy and Pacific-light blue, to create two equal inhabitable sections. We conceptualized the oceans into one wave structure that is is made up of reflective faceted planes and symmetrically split down the middle. Moving through the store, each wave is a new space in which one becomes submerged.
