MARIELLE SIMONE VARGAS

Nike•Fenom Womens Lounge

Role : Designer

On the fifth floor of Nike’s House of Innovation, a space for women was created to celebrate the launch of the Fenom sports bra. We created a space to relax before or after a personal bra fitting. Fitness classes were also held on a weekly basis for Nike Members through the app, with partners including Y7 and Rumble. Each piece was custom selected and designed to represent the colorways which launched.

The Nike DNA Bra wall brought to life the history of sports bra design by displaying a physical timeline of designs from years past. Including bras signed by Nike athletes, Brandi Chastain and Gabrielle Reece.

Team: Nike RXD: Krissy Harbert, Bryon Panaia, Plant Art by Sophie Parker